Weight loss program

About

Project Details

The Cookie Technique is a multi-disciplinary weight loss program focusing on pole dancing and self-expression.  The creator, Mitzi Cole, hired me to design a logo and branding package.  Her favorite pair of shoes, and the center of her then social media presence, featured Wonder Woman.  Using a picture of those shoes, I designer her logo to mimic them.  The font and color scheme were directly influenced by those shoes.

Once the logo was finalized, I designed the website.  Using lush textures like satin and sink, I incorporated the feel of Mitzi’s program so that visitors to the website would instantly understand the experience of enrolling in her program.  I also designed a series of icons for each class she offers – all silhouettes of different dress shoes.

Skills

Components