Political Campaign Branding

About

Project Details

Angie Beem ran for Spokane City Council in 2017.  She needed a full branding package but was disinterested in the typical political branding (red, white and blue, waving flags).  Ms. Beem has always had an affinity for the color purple and was known around town as the Purple-haired lady.  Incorporating purple into her logo was a given.  To signify her political race, I added star imagery but focused primarily on her name in large, bold font.

Once her branding was finalized, I incorporated the same colors and fonts in her brochures, business cards, and lawn signs.

Skills

Components